On App Store ratings for unpopular apps

07. July 2011

13 notes

One of the most surprising thing during last three months are ratings for DrinkControl - average ratings in most countries is more than 4.5 stars, all recent comments with feedback has 5 star rating. You can check them (we’ll update page time from time) in DrinkControl feedback page.

It is especially surprising seeing that even great, iconic apps receive quite large number of negative comments.

I think this is small bright side of being unpopular - only people that really need DrinkControl functionality has found the app. When people know what they want there is not a big surprise they are satisfied. 

If the user has paid for popular app just because it is just popular, without some effort considering if app can be useful for him it may happen that a weeks later when asked for ratings he is not ready to give a great score.

Of course we putted great effort to make app description as concrete as we can and carefully selected screenshots for covering all aspects of the app. I suspect than another source of negative rating is under-describing and over-promising app features in App Store without showing all relevant app screens in app description. 


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  1. happy-moments posted this